The full story
"It may be a bit long for a tile, but it could be our motto: If you do something with a lot of joy, you will probably get good at it." The first line from the new brand manifesto of Caspar de Haan immediately sets the tone. We had the honor of repositioning the oldest company in Eindhoven (established in 1749). In doing so, we once again relied on our own motto: authenticity wins. And when you say Caspar de Haan, you say joy. It makes everything better. Whether it's painting, renovation, fire safety, and maintenance. Or the collaboration with clients, suppliers, residents, and colleagues. Caspar de Haan is your favorite club.


Caspar de Haan eagerly takes on the challenge in a competitive market where true craftsmen make the difference. From this intrinsic value, a meaningful company also becomes a meaningful brand. And we know: that's how you win the battle. The secret weapon? A healthy dose of humor (and a little help from your favorite agency). Feel free to spread the word!








